Executing strategic marketing campaigns to raise 3Squared’s profile

Posted by Amy Bell on 2 July 2025

What led you to working with Hey Me? What was the problem or challenge that you wanted to overcome before working together?

We looked for Hey Me to help with our messaging, it was really important for us to communicate our products and services in a succinct, meaningful way to ensure existing and new customers understood the value of our offering.

Over the years the company had grown and it was challenging to put into words our core brand’s key message. We were looking for a partner to help us with working out our messaging, along with an ongoing marketing plan that could be executed to raise awareness of the value of our products and services.

How did our work together help you?

Hey Me helped with our communication strategy through a series of audits and strategy workshops. This helped us to articulate our story clearly and succinctly to customers, clients and also staff.

Following this, we were able to work with Hey Me on delivering a marketing campaign which included website support and social media management. They took the burden away from us and helped us steer us in the right direction regarding all the different channels of marketing.

What impact did Hey Me have on you and 3Squared and was there a memorable success?

Through the hard work with Hey Me it became an easier sell to new clients. Often they had heard about us because of the successful marketing campaigns that we’d worked on. We were in the back of peoples’ minds and our value was portrayed through the press release Hey Me had written and successfully delivered.

What was it like working with Hey Me, would you recommend us to others?

I’d highly recommend working with Hey Me, it was wonderful to have them as part of the team. Regular catch-ups helped us focus on our marketing goals, and having them as an extra pair of hands on our social media, website and proofreading was invaluable.

Hey Me were dedicated in helping us to grow and succeed. Their ideas and execution were integral to our overall business growth. I couldn’t recommend them enough.

James Fox

Former Co-Founder, 3Squared

“Since day one, Amy herself has fit seamlessly into our team, understanding the message we want to convey and the audiences we want to reach. Her upfront audit was invaluable in helping us internally hone our common voice, which has demonstrated itself in the consistency of the content we put out as a brand and as individuals within the company. Behind the scenes, Amy has instinctively adopted our internal communication methods (Slack, SharePoint) and works closely with our in-house graphic design team to ensure our graphics and copy are in sync.” Lucy Prior MBE - previously from 3Squared 2021

“After meeting Amy a few years ago, I was able to provide her with an opportunity to manage the comms on a major alliance, alongside Marie from Doodle HR, which she flourished at. Amy helped me to implement a more structured approach, freeing up my time to work more closely with clients and create new content. Hey Me are easy to deal with and quick to provide valuable solutions; I wouldn’t hesitate to work with Amy and the team again” Karen Duncan - Lanehead Coniston

“Working with Hey Me is very straight forward - they take you through whatever process is needed, with clear instruction and good ideas. Since working with Hey Me, Zak Mobility now has a strong brand identity and purposeful website that is fit for purpose. I would recommend Hey Me to other companies, as they do a professional job with a friendly face.” Sam Pearce - CEO, Zak Mobility

“As a member of the RIA SME Leadership team, Amy ran a slimdown version of the Hey Me messaging workshops in 2023. The workshops helped the team to delve deeper into what the SME group stood for, what it meant to them as individuals and businesses and what they wanted to gain from communications. By holding up a mirror to those in the group and using a tiered approach, the group was able to find a common purpose and with Hey Me's help, a common language which best represented the aims of the leadership team and our RIA SME members. The fantastic results of this can be seen in action on our SME page of our website.” Isabella Lawson - Railway Industry Association

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