marketing tips

How to effectively use awareness days in your communications

‘May the 4th be with you!’  ‘It’s World Oceans Day!’  ‘Happy Pizza Day!’  What are awareness days?  Whether you’re a social media addict or you only have a scroll now and then, you’ll have seen the multitude of ‘awareness’ or themed days throughout the year. Whether it’s Stress Awareness Week or National Pet Day there seems […]

‘May the 4th be with you!’  ‘It’s World Oceans Day!’  ‘Happy Pizza Day!’  What are awareness days?  Whether you’re a social media addict or you only have a scroll now and then, you’ll have seen the multitude of ‘awareness’ or themed days throughout the year. Whether it’s Stress Awareness Week or National Pet Day there seems […]

Seasonal marketing: Tailoring your communications to the time of the year

From Easter to Diwali, we’re now in the midst of an exciting celebration on the annual calendar, the Christmas festivities. Perhaps you might share the odd festive post on your company’s social media, but do you know how to customise and tailor your communications all year round to fit around a particular celebration? It can often seem […]

A photo of Stonegate in York showing people wondering about the shops.

From Easter to Diwali, we’re now in the midst of an exciting celebration on the annual calendar, the Christmas festivities. Perhaps you might share the odd festive post on your company’s social media, but do you know how to customise and tailor your communications all year round to fit around a particular celebration? It can often seem […]