digital communications

Why use plain English in marketing comms?

We share some of the strategies we use to help you write in clear plain English, in a way that resonates with your target audiences.

Photo of desk with notebooks and Hey Me business cards.

We share some of the strategies we use to help you write in clear plain English, in a way that resonates with your target audiences.

Six Key Marketing Trends of 2022

New year, new trends. January is a great time to reassess your marketing strategy incorporating the upcoming trends of the new year. In this blog, we will talk you through the top 6 trends of 2022, from showcasing social value,  to exploring how organisations can harness new social media platforms to creatively engage with audiences.  1 – Shifting aims   As social media and marketing evolves, we have seen a seismic shift in aims as […]

2022 written in sparkler like text with a black background.

New year, new trends. January is a great time to reassess your marketing strategy incorporating the upcoming trends of the new year. In this blog, we will talk you through the top 6 trends of 2022, from showcasing social value,  to exploring how organisations can harness new social media platforms to creatively engage with audiences.  1 – Shifting aims   As social media and marketing evolves, we have seen a seismic shift in aims as […]

The shift in strategic communications post-pandemic

It’s safe to say the pandemic has brought a considerable amount of uncertainty to the communications world, but it’s also forced us marketing professionals to adapt and reshape how we engage with consumers. We explore the shift in strategic communications during the pandemic, and how we can use these learnings to inform our marketing strategies […]

Neon sign which says 'change'

It’s safe to say the pandemic has brought a considerable amount of uncertainty to the communications world, but it’s also forced us marketing professionals to adapt and reshape how we engage with consumers. We explore the shift in strategic communications during the pandemic, and how we can use these learnings to inform our marketing strategies […]

How to deal with digital communications overload

Ever since lockdown, many of us have been grappling with a problem that’s been chipping away at our mental health: digital communications overload. With a large proportion of us now working remotely, we can no longer ‘just quickly’ ask another team member a simple question over the desk. The change in working environment has meant […]

Email iphone icon

Ever since lockdown, many of us have been grappling with a problem that’s been chipping away at our mental health: digital communications overload. With a large proportion of us now working remotely, we can no longer ‘just quickly’ ask another team member a simple question over the desk. The change in working environment has meant […]

5 reasons why young people should consider working in rail

If someone would have asked me when I was at school or college whether I would consider working in the rail industry I would have laughed. Honestly, I don’t think I would have held back. When I was young, I had my heart set on something in sport but as I grew up and learned […]

Student carries books

If someone would have asked me when I was at school or college whether I would consider working in the rail industry I would have laughed. Honestly, I don’t think I would have held back. When I was young, I had my heart set on something in sport but as I grew up and learned […]

You are the focal point

I have always been the person behind the scenes, happy to write the words for other people to say, or to come up with the quotes to be written in features and articles. Always pulling the strings, as it were, rather than sitting in front of the camera. Until now. Since setting out as a […]

Hands holding a phone and taking a picture of a sunset over a beach

I have always been the person behind the scenes, happy to write the words for other people to say, or to come up with the quotes to be written in features and articles. Always pulling the strings, as it were, rather than sitting in front of the camera. Until now. Since setting out as a […]