Standing out in a culture of copycat logos
Discover the recent history of branding and how to make your logo stand out.
Discover the recent history of branding and how to make your logo stand out.
Social media
Is it time for you to invest in communications?
A time to reassess? As the new financial year rolls around, it presents a prime opportunity to reassess where you and your business are investing your time and resources into. Likely, there are areas in which you have untapped potential, your communications being a target. A new financial year heralds a fresh start, allowing time […]
A time to reassess? As the new financial year rolls around, it presents a prime opportunity to reassess where you and your business are investing your time and resources into. Likely, there are areas in which you have untapped potential, your communications being a target. A new financial year heralds a fresh start, allowing time […]
Six Key Marketing Trends of 2022
New year, new trends. January is a great time to reassess your marketing strategy incorporating the upcoming trends of the new year. In this blog, we will talk you through the top 6 trends of 2022, from showcasing social value, to exploring how organisations can harness new social media platforms to creatively engage with audiences. 1 – Shifting aims As social media and marketing evolves, we have seen a seismic shift in aims as […]
New year, new trends. January is a great time to reassess your marketing strategy incorporating the upcoming trends of the new year. In this blog, we will talk you through the top 6 trends of 2022, from showcasing social value, to exploring how organisations can harness new social media platforms to creatively engage with audiences. 1 – Shifting aims As social media and marketing evolves, we have seen a seismic shift in aims as […]
Seasonal marketing: Tailoring your communications to the time of the year
From Easter to Diwali, we’re now in the midst of an exciting celebration on the annual calendar, the Christmas festivities. Perhaps you might share the odd festive post on your company’s social media, but do you know how to customise and tailor your communications all year round to fit around a particular celebration? It can often seem […]
From Easter to Diwali, we’re now in the midst of an exciting celebration on the annual calendar, the Christmas festivities. Perhaps you might share the odd festive post on your company’s social media, but do you know how to customise and tailor your communications all year round to fit around a particular celebration? It can often seem […]
You are the focal point
I have always been the person behind the scenes, happy to write the words for other people to say, or to come up with the quotes to be written in features and articles. Always pulling the strings, as it were, rather than sitting in front of the camera. Until now. Since setting out as a […]
I have always been the person behind the scenes, happy to write the words for other people to say, or to come up with the quotes to be written in features and articles. Always pulling the strings, as it were, rather than sitting in front of the camera. Until now. Since setting out as a […]
Is anything innovative?
We live in a time when everything is billed as being innovative but, other than ground breaking research is anything truly innovative? If innovation is the process of change and the introduction of something new, innovation is definitely everywhere and has been taking place rapidly over recent years. But, if when communicators and writers use […]
We live in a time when everything is billed as being innovative but, other than ground breaking research is anything truly innovative? If innovation is the process of change and the introduction of something new, innovation is definitely everywhere and has been taking place rapidly over recent years. But, if when communicators and writers use […]
What’s all that noise?
I love working out the best ways to communicate with people. I like the analysis, the planning and the execution. I like to write. But over recent years, I have been buried in ‘what should be’ and ‘the way it is meant to be’, as if there is a correct way to write something. There […]
I love working out the best ways to communicate with people. I like the analysis, the planning and the execution. I like to write. But over recent years, I have been buried in ‘what should be’ and ‘the way it is meant to be’, as if there is a correct way to write something. There […]